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Poppy Barley Weekly 36

5-minute read

Poppy Barley Weekly 36 Two and a half years ago, Kendall and I quit the security of our day jobs with their regular paycheques to try to bring our idea for a company, recently christened Poppy Barley, to life. That meant instead of reporting to cubicles downtown at 8:15 am sharp, every morning we started coming to the just-opened Startup Edmonton and squatting at desks in their common area. Being surrounded by entrepreneurs and those who, like us, aspired to join their ranks, did not prove we were not crazy, but it did give us a place to go and show that we were not alone. In the Fall of 2012 we upgraded to two permanent desks in Workspace 1. Cam Linke, one of Startup Edmonton’s founders, lent me his old MAC laptop so I could quit being made fun of for using my clunky PC that I bought for $300 at Costco before I expected to need a computer for anything other than surfing the internet after work. (The $1500 to buy a new one did not seem like a reasonable expense for our launch budget.) We opened Poppy Barley for sales on November 15th, 2012 at Startup Edmonton’s launch party. After our website promptly crashed (on launch day) we did our first sales in person in a back room of Startup. But we persisted and we grew, and we hired Caroline, Monica, and Daelan and moved into eight desks in a semi-private corner. Eventually, we moved into our own office, all within Startup Edmonton. Along the way we’ve become a "real" company introducing things like health benefits, policies, and insurance coverage, and have been blessed with the growing Poppy Barley community. Today is a milestone for the company because today is our last day in Startup Edmonton. We are moving to a new, larger, beautiful office that will also give us a proper showroom to host our customers in and throw fun events. Coincidently, our studio in Mexico is also moving to a larger space this week so that they can accommodate our growing sales. Instead of making Poppy Barley shoes in something that truly looks like your grandmother’s house, we'll be making them in something that looks like a real factory. We are excited, we are proud, we are sad and somewhat nostalgic. And we still need to pack. We’d like to thank the Startup Edmonton crew for being so awesome and such a big part of PB’s first chapter. We hope to see as many of you as possible in our new office. Just give us a few days to set-up :) In other company news... Poppy Barley Weekly 36
  • Tomorrow is the end of Throwback Month. This is your last chance to shop our Off-Duty, Downtown, and Classic Point with Hardware styles. We mean this - they are never coming back!
  • Valentine's Day is only two weeks away. Gift Card Packages now available.
  • Tonight we are having a partay to celebrate our move!
  • We just had another party - one to launch Poppy Barley's first Men's Collection. Kit and Ace on Whyte Avenue graciously hosted our party with scotch and eats from MEAT. It was a major success, and a great-looking crowd. See for yourself on our Instagram feed and the Edmonton Journal's Social Seen page.
  • The first round of people who ordered our men's styles while we were in beta-mode have been receiving their shoes this week. Including Edmonton's mayor, Don Iveson, and the Edmonton Oilers' coaching staff (see below!).
  • I got back from Mexico and brought back some amazing options for Fall 2015 leathers. Stay tuned for Spring 2015 samples pre-viewing soon. I also brought back some shoes for fairies (see above).
  • Next week we’ll be working with the amazing talent of 204 Park on decorating our new office.
  • Shout-out to Meghan Dear, the founder of Localize, who has just been named a "Founder to Watch" by Women 2.0. Meghan started with a desk next to ours in 2012 and now her company has the office next door. Amazing to see her grow and succeed!
Press day is the best day! Check us out on: Have a wonderful weekend! See you at the new office. Poppy Barley Men's Shoes - Oilers changeroom

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The Harley Heeled Sandal Ankle Size Guide

How To Measure:
The Harley Heeled Sandal: Take a tape measure and wrap it around your foot, right below your ankle bone as that is where the strap will sit (see product imagery and fit video for a visual demonstration). This measurement is based on the last adjustment point on the strap.

Size Strap length will accommodate an ankle measurement up to the size below
5 26 cm
5.5 26.5 cm
6 27 cm
6.5 27 cm
7 27.5 cm
7.5 27.5 cm
8 28 cm
8.5 28 cm
9 28 cm
9.5 28.5 cm
10 28.5 cm
10.5 29 cm
11 29 cm
11.5 30 cm
12 30 cm

The Esther Heeled Sandal Ankle Size Guide

How to Measure:
The Esther Heeled Sandal: take a tape measure and wrap it around your ankle, above the ankle bone, as that is where the strap will sit (see product imagery and fit video for a visual demonstration). This measurement is based on the last adjustment point on the strap.

Size Strap length will accommodate an ankle measurement up to the size below
5 23 cm
5.5 23 cm
6 23 cm
6.5 23 cm
7 24 cm
7.5 24 cm
8 24.5 cm
8.5 24.5 cm
9 24.5 cm
9.5 25 cm
10 25 cm
10.5 25.5 cm
11 26 cm
11.5 26 cm
12 26 cm

Belt Sizes

Natural Waist Measurement Typical Jean Size Belt Size for High‑rise Pant Belt Size for Mid‑rise Pant Infinite Belt Size
23-25" 23/24 26" 28" 1
25-26" 25 28" 30" 1
26-27" 26 30" 32" 1
27-28" 27 30" 32" 1
28-29" 28 32" 34" 2
29-30" 29 32" 34" 2
30-31" 30 34" 36" 2
31-32" 31 34" 36" 2
32-33" 32 36" 38" 3
33-34" 33 36" 38" 3
34-35" 34 38” 40" 3
36-37" 36 38" 40" 3
38-39" 38 40" 42" 4
40-41" 40 40" 42" 4
42-43" 42 44" 46" 4
43-44" 43 44" 46" 5
44-45" 44 46" - 5

Sizing Note: For the most accurate fit, measure around your body where you plan to wear the belt. Choose the closest belt size to that measurement.

Belt Diagram Accent Belt and Complement BeltThe Accent Belt, The Polished Belt and The Complement Belt size measurements start from the beginning of the leather to the middle hole.

Belt Diagram Infinite BeltThe Infinite Belt size measurements cover the entire length of the leather.



Belt Measuring Guide

Belt Measuring Guide

A - High-rise style:

If you plan to wear your belt around your natural waistline, wrap a measuring tape around the narrowest part of your midsection. Then, add 3” to determine your high-rise belt size.

B - Mid-rise style:

If you plan to wear your belt lower than your natural waistline, you will require a dierent size. If you have a particular pair of bottoms you intend to wear your belt with, wrap a measuring tape through the belt loops while in a relaxed position.

When wearing your belt in your preferred style, it should fasten in the middle hole. The belt will relax with wear allowing you to cinch it tighter, as needed.

If you plan to wear the belt in both the high and mid-rise styles, you have two options:

  1. Select your high-rise style and fasten it more loosely when worn in the mid-rise style.
  2. Select your mid-rise style and fasten it more tightly when worn in the high-rise style.