In Her
Flats Era

"If I can't wear flats,
I'm not going."

Canadian TV personality, comedian, podcast host, and supermom

Shop Jessi's Loafers

Shop Jessi's Mary Janes

Jessi is obsessed with Poppy Barley.
She owns over 25 pairs.

Equally obsessed with Jessi and her style, we designed her dream shoes with her.

Insanely cool flats that go from

playground to party.

the daily loafer

Black Crinkle Patent

“Love the relaxed look of the crinkle patent. Effortless and worn-in from the jump! And, they only get better as you wear them.”

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The Studio Mary Jane

Blue Velvet

“They make jeans and a white t-shirt FASHUN”

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Jessi Cruickshank in the Studio Mary Janes

“I don’t know about you, but post-kids, post-pandemic… I am in my FLATS ERA. So designing two pairs of fashion-forward, showstopping, but COMFORTABLE FLATS with a female-owned Canadian company I LOVE is my dream come true.”

Shop Jessi's Loafers

Shop Jessi's Mary Janes

All Day Comfort

Feel-good footwear in medium and wide widths.

Reformed Pricing

We skip the luxury markups to offer fair prices on high-quality products.

Responsibly Made

Ethically made in audited factories with planet-conscious materials.

Subscribe for early access to new releases and $25 off your first purchase.

The Harley Heeled Sandal Ankle Size Guide

How To Measure:
The Harley Heeled Sandal: Take a tape measure and wrap it around your foot, right below your ankle bone as that is where the strap will sit (see product imagery and fit video for a visual demonstration). This measurement is based on the last adjustment point on the strap.

Size	Strap length will accommodate an ankle measurement up to the size below
5	26 cm
5.5	26.5 cm
6	27 cm
6.5	27 cm
7	27.5 cm
7.5	27.5 cm
8	28 cm
8.5	28 cm
9	28 cm
9.5	28.5 cm
10	28.5 cm
10.5	29 cm
11	29 cm
11.5	30 cm
12	30 cm

The Esther Heeled Sandal Ankle Size Guide

How to Measure:
The Esther Heeled Sandal: take a tape measure and wrap it around your ankle, above the ankle bone, as that is where the strap will sit (see product imagery and fit video for a visual demonstration). This measurement is based on the last adjustment point on the strap.

Size	Strap length will accommodate an ankle measurement up to the size below
5	23 cm
5.5	23 cm
6	23 cm
6.5	23 cm
7	24 cm
7.5	24 cm
8	24.5 cm
8.5	24.5 cm
9	24.5 cm
9.5	25 cm
10	25 cm
10.5	25.5 cm
11	26 cm
11.5	26 cm
12	26 cm

Belt Sizes

Natural Waist Measurement	Typical Jean Size	Belt Size for High‑rise Pant	Belt Size for Mid‑rise Pant	Infinite Belt Size
23-25"	23/24	26"	28"	1
25-26"	25	28"	30"	1
26-27"	26	30"	32"	1
27-28"	27	30"	32"	1
28-29"	28	32"	34"	2
29-30"	29	32"	34"	2
30-31"	30	34"	36"	2
31-32"	31	34"	36"	2
32-33"	32	36"	38"	3
33-34"	33	36"	38"	3
34-35"	34	38”	40"	3
36-37"	36	38"	40"	3
38-39"	38	40"	42"	4
40-41"	40	40"	42"	4
42-43"	42	44"	46"	4
43-44"	43	44"	46"	5
44-45"	44	46"	-	5

Sizing Note: For the most accurate fit, measure around your body where you plan to wear the belt. Choose the closest belt size to that measurement.

Belt Diagram Accent Belt and Complement Belt The Accent Belt, The Polished Belt and The Complement Belt size measurements start from the beginning of the leather to the middle hole.

Belt Diagram Infinite Belt The Infinite Belt size measurements cover the entire length of the leather.

Belt Measuring Guide

A - High-rise style:

If you plan to wear your belt around your natural waistline, wrap a measuring tape around the narrowest part of your midsection. Then, add 3” to determine your high-rise belt size.

B - Mid-rise style:

If you plan to wear your belt lower than your natural waistline, you will require a dierent size. If you have a particular pair of bottoms you intend to wear your belt with, wrap a measuring tape through the belt loops while in a relaxed position.

When wearing your belt in your preferred style, it should fasten in the middle hole. The belt will relax with wear allowing you to cinch it tighter, as needed.

If you plan to wear the belt in both the high and mid-rise styles, you have two options:

Select your high-rise style and fasten it more loosely when worn in the mid-rise style.
Select your mid-rise style and fasten it more tightly when worn in the high-rise style.

In HerFlats Era