Our first birthday: one complete year of changing how women buy footwear, the first year in business for a startup company.There were days and weeks where it was uncertain if we’d make it this far. The first year in business is scary. There is the fear of failure and the financial fear of running out of money. Psychologically, these fears can deter you from the real task at hand: building a kickass company from the ground up. Most of the startup stories we read are about successes. We are far from a success story; we’re just getting started. In celebration of reaching the 1-year mark, and to reflect on 2013, here’s an honest look at Poppy Barley's first year in business—the biggest successes and the biggest challenges.
Reflecting on the First Year in Business: Four Challenges and Four Successes